The buyer-side library on a Broadcom contract.
Insights on this site is not a content marketing programme. It is the editorial product of a working practice. Each essay starts in a meeting room with a buyer who has a specific contract problem, and ends after we have figured out what to do about it. Then we write up what we learned. That is the cycle.
The library is organised by the practice areas it serves. VMware essays cover VCF, vSAN, Tanzu, and Aria. Symantec and Carbon Black cover the endpoint and data protection stack. CA, Mainframe, and Brocade cover the legacy plus infrastructure portfolio. Strategy and Negotiation theory pulls together the patterns that show up across all of them.
The four category indexes below link to the most recent essays in each. Field Notes is the umbrella for the shorter, faster pieces written between renewal cycles. Every essay is free, no email gate, no newsletter signup. We do not run advertising.